How can delivery companies create customer experiences for products purchased online that are like, or even better than, purchases in shops over the counter? How do we know what the customer wants?
New digitalization technology offers the industry to efficiently manage many of their challenges as well as capitalize on new innovations. More advanced consumer requirements in combination with increased competition are driving requirements to lower production cost, improve traceability and increased delivery precision. Some clear examples are the rapidly growing e-commerce, consumers’demand of more choices, narrow delivery windows and lower freight costs.